TMC's 'Mark Yourself Safe from BJP' campaign crosses 10-lakh mark- The New Indian Express

TMC’s ‘Mark Your self Protected from BJP’ marketing campaign crosses 10-lakh mark- The New Indian Specific

Editorials

By PTI

KOLKATA: The TMC’S digital marketing campaign known as ‘Mark Your self protected from BJP’ has crossed 10-lakh mark inside a month, the occasion mentioned in a press release.

The ruling Trinamool Congress (TMC) in West Bengal had launched the marketing campaign on October 23 to tell folks concerning the alleged wrongdoings of the BJP within the nation earlier than the 2021 state polls.

The digital marketing campaign, a brainchild of ballot strategist Prashant Kishor and his I-PAC (Indian Political Motion Committee) workforce, has witnessed most participation from folks within the age group of 18-35 years.

“The web site, savebengalfrombjp.com has already seen over 10 lakh folks mark themselves protected. Over 14 lakh folks have visited the web site until 17 November. The Fb group for this marketing campaign additionally has almost 93,323 members. The marketing campaign has witnessed most participation from the age group of 18- 35 years,” the assertion mentioned.

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To take part within the marketing campaign, folks should click on onto the brand new web site savebengalfrombjp.com to register themselves.

The positioning comprises messages like “Are you in opposition to the politics of division amongst folks”, “Are you in opposition to hatred”, “Will you converse in opposition to dictatorship”, “Will you converse in opposition to interference into your freedom”.

A senior TMC chief mentioned, the marketing campaign has supplied a platform to numerous folks, against the “BJP’s model of politics”, to make their voices heard now with their confidentiality intact.

Earlier the TMC had launched ‘Didi Ke Bolo’ (Banerjee is extensively generally known as Didi or elder sister) marketing campaign, additionally a brainchild of Kishor, a few 12 months in the past.

In it folks with any grievances on any challenge may contact the chief minister’s workplace by dialling a helpline quantity or by WhatsApp and Fb.

It has additionally launched a marketing campaign “Bangla r Gorbo Mamata” (Didi, the delight of Bengal) in March.

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