Meghbela Broadband to launch providers in West Bengal, takes on Jio, Airtel

Meghbela Broadband is about to rollout voice, video, information and bundled subscription to 9 OTT apps by means of FTTH (Fiber-To-The-Dwelling) in West Bengal competing with the likes of Jio Fiber, Airtel Dwelling and Tata Sky.

“We’ve partnered with the main OTT platforms Amazon Prime, Zee5, Hungama, Hubhopper, ShemarooMe, Gaana together with Bengali gamers like Hoichoi, Addatimes and Bongo TV to offer premium content material subscriptions,” Tapabrata Mukherjee, co-founder and director, Meghbela Broadband advised ET.

The Kolkata-based web service supplier (ISP) which operates throughout 70 cities in India with a subscriber base of 150,000 customers is focusing on so as to add one other 200,000 customers (together with 50,000 Android Field customers) inside a 12 months of launch and increase the providers exterior Bengal.

“The main telcos have been within the fastened broadband enterprise for very lengthy and even with the launch of the newest entrant within the telecom area, we haven’t confronted any aggressive warmth from any of those gamers due to the personalised service expertise we give to the tip buyer,” Mukherjee mentioned.

He added that Meghbela’s pricing is the least amongst all gamers the place the bundled affords are cheaper by virtually Rs 500.

“We additionally wouldn’t have a hard and fast utilization coverage, our information providing is limitless and above all of the expertise goes to be ad-free,” he added.

Mukherjee mentioned that he’s bullish on the chance that the PM-WANI (Prime Minister WiFi Entry Community Interface) scheme gives to ISPs as PDOs (public information workplaces) who want to arrange public Wi-fi hotspots will in the end require assets from ISPs like Meghbela.

Meghbela utilises the unlicensed 2.four Ghz and 5.eight Ghz spectrum bands to offer wi-fi providers reminiscent of voice, video and information.

The corporate has additionally partnered with Google to launch the Android Field powered by Google Assistant to transform an everyday TV set right into a Sensible TV for offering entry to OTT content material and 150 reside TV channels.

Additionally it is launching the Meghbela app for customers who want to stream content material on their smartphones and don’t want the Android Field.

Meghbela which has a presence throughout 16 states in India has up to now laid 10,000 kilometers of over-head fiber community and 2000 kilometers of underground optic-fiber-cable. It serves near 2000 company purchasers and name centres.


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